Campaign Development

As a creative force, we bring campaigns to life that go beyond simply connecting with your audience. Our campaigns shape perception, drive change and spark new conversations.

We believe that nothing sells with more ease and efficiency than an authentic, compelling and well told story. Stories can express the most complicated ideas in the most digestible ways to speak to a customer’s pain-point with precision.


Our campaign concepts are led by story, coupled with a willingness to take risks and ignite new perspectives.



In today’s era of content overproduction, having a campaign with a clear and robust methodology backed by purposeful execution built to amplify brand values and core messaging, is a pivotal power-move in ensuring an upwards trajectory to success.

The nitty gritty

At Smack Bang, we bring bright, iconic, and innovative ideas with the power to execute across all platforms. After establishing a go-to-market strategy and communication strategy for your brand, our experts leverage these concepts to build campaigns that will not only get your brand noticed, but remembered.

We’ve led campaigns with serious cut-through and proven ROI for brands like:

Core Breakdown

Our capabilities include:

Target Audience Definition. Distilling the core objectives of your campaign to develop a communication framework for each of your channels and their sub-segments.

Campaign Vision and Unique Messaging. Developing unique creative territories and campaign pillars. On-brand messaging and campaign taglines, true to your brand TOV.

Asset Creation. Creation of campaign asset library for print, digital or social formats. Photography and motion assets for brand campaigns. Resizing and repurposing assets as needed.


Our employees, partners, and shareholders are extremely happy with the new brand. Smack Bang’s work has been invaluable to our business and have successfully elevated us in our industry.

— Laureen Stowers, CMO Bullet Train

The creation of Mumli has been such an incredible process. One I couldn’t have done without the team at Smack Bang. We have worked with Smack Bang from the very start of our inception. They have since been by our side through every pivot and adaptation, bringing our story to life and giving soul and a beating heart to our brand across a broad range of mediums.

— Mel Corlett, Founder Mumli

When spending on marketing and advertising you want to ensure you are getting a great ROI – and that’s where Performance Marketing comes in.

Keen to hear more about our creative services? Let’s chat.